Blog

May 23 2019

YOUR GUIDE TO EFFECTIVE PERSONA BUILDING TO CONNECT PRODUCT AND EXPERIENCE

Ian is a 35-year-old Architect and has been working with a Design firm for the last 4 years. He is happily married to Grace and ha...

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April 16 2019

EVERYTHING YOU NEED TO KNOW ABOUT DESIGNING A MEMORABLE BRAND EXPERIENCE IN 2019

For a marathoner, picking the right running shoe is of utmost importance. Runners go on and on about selecting the right shoe and ...

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April 4 2019

BRAND STRATEGY WORKSHOP WITH TECHSTARS INDIA

Unparalleled branding not just increases the value of a company but it also provides the employees with direction, motivation, and...

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April 3 2019

ANALOGY WINS AT SINGAPORE DESIGN WEEK 2019

During the Singapore Design Week (SDW) 2019 held between the 4th and 17th of March, Analogy was awarded the Finalists Certificate ...

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March 29 2019

HOW MARKETERS AND DESIGNERS CAN WORK TOGETHER FOR BETTER CAMPAIGNS

It’s an age-old belief that anything that doesn’t directly contribute to the ROI must get a push-back - for reasons that are known...

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March 26 2019

THE STORY OF OUR BRAND

Executives, artists, writers, and all kinds of other creative professionals have relied on creating analogies as a powerful tool f...

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March 12 2019

5 STEPS IN THE DESIGN THINKING PROCESS THAT ARE CRUCIAL FOR YOUR BRAND

“Design thinking taps into capacities we all have but that are overlooked by more conventional problem-solving practices. It is no...

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February 20 2019

1st TIME EVER ANALOGY'S AT SINGAPORE DESIGN WEEK

Analogy is excited to share that for the first time we will be participating in the Singapore Design Week 2019. Last year, we resp...

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